Team Callaway is looking for another big win on Sunday at the season-ending TOUR Championship. Jon Rahm, Sam Burns, Xander Schauffele, Kevin Na and Erik van Rooyen are all vying for the trophy and the $15 million winner’s check that goes with it! Plus LPGA Staffers Madelene Sagstrom, Georgia Hall and Carlota Ciganda are ready to go for The Solheim Cup!
Around the company, a big congrats goes out to our content team for surpassing 1 Million followers for Callaway on Instagram AND 1 Million views for Jon Rahm’s featured episode on The JUMP! We have a full weekend of golf action ahead, and plenty of big news to cover. Here’s a quick recap of the top stories and activations around Callaway.
TV
Look for our driver, iron, and golf ball commercials during the Solheim Cup and the 2021 TOUR Championship on NBC throughout the weekend.
Social Content
Successful at every level of the game. 🏌️♂️
— Callaway Golf (@CallawayGolf) September 2, 2021
Check out @Samburns66's episode of The Jump as he competes for the #FedExCup this week. ⤵️ pic.twitter.com/6q3g03kYHP
A top-10 machine and in the running for PGA Tour Player of the Year. 👊@JonRahmpga and Chrome Soft X are a lethal combination. 🤙#TeamCallaway pic.twitter.com/5S8gF7P3oQ
— Callaway Golf (@CallawayGolf) September 1, 2021
Father. 👨👦
— Callaway Golf (@CallawayGolf) August 31, 2021
Major Champion. 🏆
World No. 1. 🌎☝️@JonRahmpga has made significant jumps during 2021 and looks to add #FedExCup champion to his prestigious resume at the @playofffinale. 🙏 pic.twitter.com/Clpj5UYq2M
From South Africa to top 30 on the PGA TOUR. 🙌@FredVR_ made The Jump to the #FedExCup @playofffinale after a clutch performance during a pressure-filled final round at the @BMWchamps. 👊 pic.twitter.com/gLMGtVsja8
— Callaway Golf (@CallawayGolf) August 30, 2021
Batting 1000 💪 Odyssey has been the #1 Putter at every PGA TOUR Champions event in 2021 (16/16). #1PutterOnTour #1PutterInGolf #ChampionsChooseOdyssey pic.twitter.com/59IZoqCf59
— Odyssey Golf (@odysseygolf) August 30, 2021
Global Golf Post
On Monday, we’re showcasing the White Hot OG fleet, continuing to push JAWS Full Toe, and promoting our Major Champions who play Chrome Soft.
Media Partner Activation
Golfweek
To help support Season 2 of The Jump, Golfweek created a custom landing page to showcase the series.
Metropolitan Golf Association
This past week, the MGA held their 106th annual Met Open, presented by Callaway.
Winner - Steph Curry Shirt
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